Events

How to further enhance trade show appearances with gobo lights

Gobo lights can add an important element to any trade show appearance, attracting attendees and increasing engagement. However, there are even more ways to improve your trade show displays using advanced lighting techniques and accessories that can go beyond the basic use of gobo images to truly impress your audience.

Here are a few ideas you can use to take your trade show lighting to the next level:

Diffuse lighting – If you're using basic lighting in addition to gobos you might want to consider using light diffusion. Using filters, you can change colors and intensity of light to help lay gobos on top of other colored light or change the color temperature of your gobos themselves without investing in colored designs. You can invest in a variety of colored filters in addition to a few stock gobos, rather than purchasing your designs in multiple colors.

C-stands are just one of the many accessories that can help optimize lighting at a trade show.

Light blocking – Using flags and panels to block and direct light can help optimize lighting in smaller spaces and ensure you get your trade show booth illuminated the way you want. You can also use mesh scrim to reduce light levels and add diffusion at the same time. Flags can help ensure that your lighting isn't overwhelming within your display, or that it doesn't spill out over into other companies' booths.

Stands – The use of stands, such as a C-stand, can help ensure you lighting comes from the right angles and help put overhead gobos into place without expensive lighting rigs. C-stands provide adjustable height and an articulating arm to lift projectors overhead and shine gobos down on the floor, or keep the stands out of the way and shining lights around corners.

If you're looking to create high-quality custom gobo designs for your trade shows, or purchase lighting accessories, contact GoboSource.

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